Building
pricing power
We help companies understand, communicate and capture the value they generate.
'%20transform='translate(-1134%20-449)'%3e%3cpath%20d='M1134%203093%201338.45%202747%203971.55%202747%204176%203093Z'%20fill='%2300A36C'%20fill-rule='evenodd'/%3e%3cpath%20d='M2655.4%20449.558%202852.64%20799.305%201535.89%203079.99%201134.38%203084.04Z'%20fill='%2300A36C'%20fill-rule='evenodd'/%3e%3cpath%20d='M2655.25%20450%203471%201862%203071.81%201862%202458%20799.546%202655.25%20450Z'%20fill='%2300A36C'%20fill-rule='evenodd'/%3e%3cpath%20d='M3311%202277%203710.16%202277%204176%203084%203774.49%203079.94%203311%202277Z'%20fill='%2300A36C'%20fill-rule='evenodd'/%3e%3c/g%3e%3c/svg%3e)
A perspective for owners & boards
Small changes in price can have an outsized impact on profit.
Pricing is one of the few commercial levers that can flow directly through to the bottom line.
The exact impact depends on margin structure, volume response and business model.
“The single-most important decision in evaluating a business is pricing power.”
Sliding calculatorThe power of 1% Better Pricing
1.0%
Better price
+8.0%
EBITDA
- EBITDA today
- 12.5m
- Estimated new EBITDA
- 13.5m
Illustrative calculation. Actual impact depends on volume response, cost structure, mix and implementation.
Typical revenue uplift potential
The value available depends on your business model.
Indicative potential from improved pricing, packaging, monetisation and commercial execution.
1–4%
Wholesale & distribution
2–6%
Industrial goods & B2B manufacturing
2–4%
Professional services
2–5%
Consumer goods
1–4%
Retail
15–25%
Technology & software
Indicative ranges only. Actual potential depends on starting maturity, market position, business model and scope.
The challenge
Great companies create value. Too few capture enough of it.
Most companies have the products, customers and expertise to create significant value. But pricing often remains fragmented, reactive and dependent on individual experience. That leaves value on the table.
Pretium-Delta turns pricing from a series of individual decisions into a systematic commercial capability.
The problem
&
solution
No more pricing by intuition.No more leaving value on the table.
The Pretium Triangle
Pricing power is much more than setting better prices.
The strongest companies do three things exceptionally well
- Understand how they create value
- Communicate that value clearly
- Capture their fair share of that value
We call this the Pretium Triangle.
Making pricing power a continuous capability
We build and sustain your pricing power
At Pretium-Delta we combine +40 years of world-leading pricing expertise with trained AI pricing agents and purpose-built tools to help companies run and improve pricing every day.
First
Discover the gaps
Assessment of what to improve
- Identify where the potential lies and the size of the prize
- Prioritize what gaps to address
- Set roadmap: next quarter, next 12 months, long-term
Continuously
Manage the pricing
Personal support on a regular rhythm
- Ongoing support, at the level you choose
- We bring the people, tools and expertise
- Your team owns the decisions
The continuous element that keeps pricing working. Work built through Build and expand the system can become part of this ongoing rhythm.
As needed
Build and expand the system
One-off, scoped work with a fixed end
- Pricing a major product launch
- Redesigning trade terms
- Moving from products to service contracts
From expert advice to a fully managed pricing function.
Service model
Support
Right for you if the plan is clear and you are short of hands to get all the jobs done.
Who decides
You
Who does the work
Your team and us, for selected activities
Who you get
A dedicated pricing expert, inside your team, with specialized tools
Choose the pricing activities you need support with. We manage the work.
Your list prices, built and kept current
What we manage
- Price updates
- Price list logic
- Budgeting and input cost modeling
- Products added/removed and general price list maintenance
Not sure what involvement or activities you need? Let’s start with the gaps.
Discover your pricing gapsExperienced pricing leadership
Senior pricing expertise.
Hands-on delivery.
Pretium-Delta combines decades of senior pricing experience with hands-on commercial execution. The people advising you stay close to the work.
Nicolai Broby Eckert
- Former senior partner, Simon-Kucher
- Author of two books on pricing
- >25 years as an advisor on pricing, commercial strategy and transformation
Håkon Sæberg
- Former partner, Simon-Kucher
- Previously led the pricing team of a supplier with 1-2B NOK sales
- 14 years of nothing but topline improvement
Pricing experience across
- Wholesale & Distribution
- Consumer Goods
- Industrial Goods & B2B Manufacturing
- Retail
- Professional Services
- Technology & Software
Building pricing power
Where is pricing
leaving value on the table?
Let's find out.